Smart Home Technologies attract Home Buyers

Market Trend

Smart Home Technologies attract Home Buyers


Smart Home Technologies Becoming More Important to Buyers:

As smart homes become more popular among consumers, buyers and sellers are showing greater interest in those homes and smart-home technologies.

A recent survey of home buyers by the National Association of Realtors showed that in terms of smart home devices, 37 percent of Realtors said clients find smart locks to be very important, followed by lights at 29 percent and thermostats at 26 percent. Forty-three percent said clients were neutral about the importance of voice control features and 38 percent for smart appliances and doorbells.

When it comes to the importance of smart home functions to their clients, 80 percent of Realtors see security as very or somewhat important. Nearly half of Realtors view privacy as a very important smart home function to their clients, while 30 percent see it as somewhat important. Four in ten Realtors see both cost savings and energy savings to be very important to their clients and 38 percent see comfort to be a very important smart home function.

According to the report, slightly more than half of Realtors' clients were not familiar with what's available for smart home technology. Nearly 40 percent of Realtors discussed security and privacy issues with their clients followed by technology cost at 31 percent and interoperability at 6 percent.

Of the many types of smart home technologies available, 42 percent of Realtors said clients were most interested in smart home devices, followed by whole home technology (22 percent) and smart home technology for specific rooms (13 percent); 41 percent of clients were not interested in any of these technologies.